The site of the international characteristic town is adjacent to Changchun International Automobile Park. Along the internal road axis of the park to the north there are the Automobile Museum and FAW headquarters located in the core area of the automobile park, about 1km away from the administrative committee of the Automobile Development Zone and Wanda Plaza.

Location
Changchun, China
Client
Changchun Runde Group
Design Period
May-Nov. 2021
Gross Floor Area
20,330.9㎡
Relying on Chinese and German enterprises, we aim to build the urban reception room of Red Flag Town, and create an international characteristic town integrating automobile display, art and cultural innovation, life and leisure, cultural tourism and other functions according to the idea of “1 + 1 + 1” integrated development of industry, culture and …

Relying on Chinese and German enterprises, we aim to build the urban reception room of Red Flag Town, and create an international characteristic town integrating automobile display, art and cultural innovation, life and leisure, cultural tourism and other functions according to the idea of “1 + 1 + 1” integrated development of industry, culture and tourism.

In the environment surrounded by lush green plants, the town faces the park on the north side and spreads out along the river. The main interface is formed with the small theater and white bell tower as the core. The central main street, which is vertical to the main interface connects the central square and leads to the entrance of the city road.

On the basis of horizontal and vertical axes, the secondary paths are divided by densely-weaved road network, forming a tortuous and accessible pedestrian system. Spatial nodes with different sizes and main bodies are scattered among them, this brings different scenes while walking around and orderly organized space. The small blocks are delicate and welcoming, each shop is facing the street on both sides to maximize the commercial value. The four endpoints of the town are marked by distinctive bell towers and various cultural buildings, representing the unique connotation of the multi-culture of the town.

The facade design of the buildings aims to present the image of Europe before World War II, including the architectures in the “classical modernism” style from 1920s to 1940s. In addition, some uncompromising contemporary architectures are mixed together, reflecting the western culture wavering between rationalism and romanticism, and reappearing the real image of the western cities represented by Europe at present. This is not deliberately creating a fake Disney World. It is a representative display of the quality and advantages of European towns. It has humanized scale, concise decoration and exquisite details, so as to show diversified temperament, vivid atmosphere and international characteristics.

The business form of the town is based on the integration of modernity and tradition, the combination of Chinese mindset and international culture. Diversified catering can not only provide exotic food, but also satisfy people for the flavor of their hometown. A space featuring coffee shops, bars and simple meals is convenient for tourists to mingle. There are fitness club, exhibition and performance spaces and supporting facilities to provide tourists and surrounding residents a rich cultural life after work and shopping, and strengthen exchanges and cooperation between merchants and enterprises.

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Planning Area
5.5ha(including river bank and parking)
Scope of Service
strategic planning, urban planning, architectural design, landscape design
Design Team
Ran Li, Wolf Loebel, Pengyong Li, Ning Shi, Michele Morrone, Xiaodong Wu, Gregorio Soravito, Christian Hartmann, Huanhuan Zhao, Bairu Zhang